When you compare this unit to what is available from Sole, Nordictrack, Proform and especially Horizon, this unit just doesn't stack up. Vision really needs to consider a major upgrade of this model or it needs to cede the price point to more capable companies. This unit would be an appropriate value a couple of years ago, but that is just how fast the competitive environment is right now. Fast growth of the mass merchants into fitness coupled with some down years in the industry as a whole is starting to put a strain on companies like Vision.