Treadmill Doctor Sponsored Link Program

If you would like to advertise your product or service on Treadmill Doctor, we would love to have you as a customer!  You do not have to be selling a treadmill or elliptical to advertise, although that would be your most likely audience.  All you have to do is agree to pay what we charge and we can have you up and running in no time.  Treadmill Doctor has a highly targeted audience that is affluent and is interested in purchasing fitness equipment.  If your potential customer is part of that audience then it may make sense for you to contact us.  If you are interested, please email Woody Fisher at woody@treadmilldoctor.com or call him at (888) 362-1105 ext 222.  We would love to count you among our advertisers.

Treadmill Doctor 2008 Advertising Disclosure

As many of you are aware we sold banner ads on our website for a short time in the past.  Last year we began putting everything we do under the microscope of financial results.  It is a dirty thing to have to do, but we did it for every unit of the business.  As a result, we have ended various aspects of our business, for example selling commercial equipment, designing our own equipment, etc.  We are now simply a parts and repair business that also does reviews.  The big surprise was that we spent nearly $200k last year on all efforts to support the reviews.  Since we have never accepted money, gifts, travel, free samples, or any other type of financial inducement for the reviews, all of the review expenses came directly from the bottom line.

In order to make this work, we decided to return to the advertising model in order to balance out the costs of producing our reviews.  We had thought the reviews were a type of advertising for our parts sales but with the help of Google analytic software, we found out we were sadly mistaken.  This means that we have essentially been paying to give the public our opinions with no real return on our investment.  You have been asking us for 10 years what to buy and through a poll we conducted on the site, you guys told us you don’t want to pay for the reviews, so that leaves advertising as our only option.

In an interesting twist, we are adopting the Yahoo or Google model and the advertisers on our site pay when you click for more information and are directed to the site of the advertiser.  We don’t get paid to display the ad and we only get paid when you click, and to make it fair, every advertiser pays the exact same amount per click.  We do NOT accept affiliate fees so whether you buy something we give a good review or whether you buy something we give a horrible review, it doesn’t make a financial difference to us (although if you do buy a cheaply made model, please bookmark our site for future parts needs).

The vast majority of our company’s revenue is still tied directly to our parts and service businesses and, with the help of our financial housecleaning, we are stronger than ever and doing well in our parts and service businesses.  But the reviews will have to start pulling their weight and at least have to cover most of their costs via the new advertising program.  Listed below is a list of companies that are either advertising with us now or have advertised in the past (just to make sure you have full information).

List of Past & Present Advertisers

Treadmill Doctor also sells advertising to companies that sell treadmills online.  These online retailers are not listed separately on our website, but you can obtain a list of them by emailing woody@treadmilldoctor.com.